SUMMARY
Design professional with proven ability to produce compelling and unique creative that helps clients achieve better branding and audience engagement. Talent for thinking through the best way to make creative accessible and appealing to diverse audiences. Passionate about the power of design to lead consumers to the products and services they need, want and can’t live without. Deep, hands-on experience successfully executing art direction, concepting, production, copy correction, project management, and client communication in a variety of industries, including: consumer and retail marketing, pharmaceuticals, and editorial and book publishing. Values the spirit of both generosity and kindness, as bringing those two things into the creative process can inspire truly wondrous thought.
EXPERIENCE
Diana Maio Design
Art Director
Chicago, Illinois
August 2006 – September 2021; December 2024 – Present
Contracting under own business, and with partner placement agencies like Aquent and Robert Half. Excels at creating engaging design with quick, accurate turnaround while working with a diverse client list, including:
- YMCA of the USA: Concepting and design included web banners, app landing pages, emails, large format signage, direct mail, as well as educational materials. All sent out to branches nationwide.
- Cushman & Wakefield: Created commercial real estate marketing materials including property listings and sales books to help drive sales.
- The American Hospital Association: Infographics, white papers, and trade show booths — all proven to amplify member engagement.
- United Airlines: Motion graphics for social and websites, both video and animation as well as static assets.
Blue Chip Marketing Worldwide
Senior Designer/Manager
Northbrook, IL
September 2019 – December 2024
Managed and mentored direct report Production Artist; Spearheaded concepts and designs for varied clients, including:
- Bausch + Lomb: At retailer Target, concepted complete department reimagine for health and wellness space; branded end cap design garnered upwards of $3 million in sales from nationwide placements.
- Procter & Gamble: Successful national advertising pieces like signage and POS displays for products including Crest and Tide; and quarterly full portfolio campaigns for regional retailers like Publix and Meijer that saw successful sales bumps as results.
- Molson Coors, Screamin’ Sicilian, and Merrell Shoes: Created engaging digital suites of motion graphics , video, and static social assets.
- Goodwill Industries: Steered company brand book that was successfully provided to all GWI branches.
Krames StayWell
(now Ignite by WebMD, education imprint Krames)
Graphic Designer
Evanston, Illinois
February 2012 – December 2013
Drove the successful art direction and design for over 20 health and wellness editorial clients across the US:
- Grew client list after only a few months of successful design leadership. High profile accounts like Henry Ford Health Systems in Detroit, and Blue Cross Blue Shield of Nebraska, North Carolina and Oregon were added.
- Expanded patient awareness of health care client services and programs via the art direction of multiple healthy lifestyle magazines, direct mail pieces, and marketing items like web pages, and product giveaways.
SKILLS
Software/Programming
- Adobe InDesign
- Adobe Photoshop
- Adobe Illustrator
- Adobe After Effects
- Adobe Premiere Pro
- Adobe Audition
- Adobe Animate
- Adobe Acrobat DC
- Adobe Dreamweaver
- Adobe Firefly
- Adobe InCopy
- Microsoft Office 365
- PowerPoint
- WordPress
- Adobe Workfront
- Basecamp
- Workamajig
- Smartsheet
- Monday
- Float
- WordPress
- Figma
- CSS
- HTML
Professional
- Art Direction
- Print Production Design
- Motion Graphics
- Audio Editing
- Video Editing
- Point of Sale Design
- Direct Mail Design
- Large Format Print
- Production Artist Management
- Multiple Project Management
- Photoshoot Organization & Direction
- Client Customer Service
- External Vendor Direction
Hardware
Mac & PC
Diana Maio Design 